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Inmar offers automotive marketing technology solutions, empowering businesses to optimize strategies, enhance customer engagement, and drive sales with targeted campaigns and personalized interactions.
Build audiences with customer records enriched with third-party data to use in Meta Ads campaigns.
Enrich first-party data with third-party data to enhance the accuracy and insights with custom reports powered by Orbee.
Build audiences with customer records enriched with third-party data to use in Google Ads campaigns.
Send targeted email campaigns to email lists built with third-party data.
Utilize Inmar’s data science algorithms to gain deep insights into customer behavior and predict future actions.
Enrich dealership records with accurate and expanded identifiers, using over 37 distinct dealership features and historical data.
Leverage KPIs to predict the likelihood of a customer returning and their spending propensity, enabling tailored marketing strategies.
Target customers with personalized offers based on their attributes and behavior patterns, such as discount affinities.
Orbee’s integration with Inmar Intelligence brings advanced predictive modeling and data science to dealership operations, enhancing customer engagement and marketing effectiveness. This integration leverages Inmar's sophisticated algorithms, enriched with over 37 distinct dealership features and historical data, to provide unprecedented insights into customer behavior. By harnessing transactional data from a dealership’s DMS, Orbee can apply Inmar’s data science to increase service retention rates and operational efficiency.The integration enables dealerships to reengage customers who have previously disengaged by targeting them with personalized offers based on attributes and patterns, such as discount affinities. Inmar’s innovative Key Performance Indicators (KPIs), including the Reactivation Rate and Spend Rate, predict customer actions and tailor strategies that maximize both engagement and revenue potential.With this integration, Orbee enriches first-party data, allowing for precise audience segmentation and activation across multiple channels, including email and digital advertising campaigns. This ensures dealerships can deliver timely and relevant messages to customers, enhancing loyalty and driving conversions.