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Google Analytics is a powerful web analytics platform that provides insights into website traffic, user behavior, and marketing effectiveness. It helps businesses track key metrics, analyze data, and make data-driven decisions to optimize their online performance and maximize ROI.
Integrate Google Analytics for behavior tracking, segment dropping, and goal creation in Google Ads
Drop remarketing segments using Google Ads tag
Manage ads and budgets through Google Ads API integration
Provide customized Co-Op reporting and insights for collaboration
Orbee seamlessly integrates with Google Analytics (GA) and Google Analytics 4 (GA4) to track user behavior and conversions on the dealership's website. By injecting the Google Analytics script via a Tag Management System (TMS) plugin, Orbee enables the creation of remarketing and conversion segments for custom targeting. This integration allows dealerships to optimize their Google Ads campaigns, create tailored advertising messages, and measure the success of their marketing efforts through custom segments and goals.
With Orbee's Google Analytics integration, dealerships can gain valuable insights into user behavior, optimize their ad campaigns, and make data-driven decisions. The integration with the Google Ads API further enhances campaign management by facilitating the creation and management of ads, as well as campaign budgets. By leveraging the power of Google Analytics and Google Ads, Orbee empowers dealerships to improve their online marketing strategies, maximize ROI, and drive meaningful results.