CXAUTO 2024
This session will spotlight three pivotal stages of a car shopper’s journey—interactions at the OEM level, engagements with automotive vendors such as vehicle listing marketplaces or chat widgets, and direct interactions with the dealership. Discover how data from these distinct but interconnected paths can be leveraged to create a cohesive and highly personalized customer experience. The speakers will discuss the integration of cross-tier analytics to provide a granular view of customer behaviors and preferences. Learn how dealers can utilize this comprehensive data to not only understand but also anticipate customer needs, tailor their marketing strategies effectively, and enhance operational efficiencies. The discussion will also share insights into the efforts Ford is taking to empower their dealerships with enriched customer journey data, ensuring that dealers are equipped with the tools they need to succeed in a competitive landscape.
Automotive retail integrations are more powerful today than they have ever been, and in some cases, are actually ahead of the curve when compared to other industries. During this panel discussion, "The Evolution of Automotive Integrations," moderated by Atul Patel, Co-Founder & CEO of Orbee, industry leaders will take you on a journey through the power of integrations in automotive. Attendees will explore successful automotive integrations, discover the opportunities that middleware can offer, and learn how to harness these possibilities for enhancing customer experience and operational efficiency.
The Evolution of Automotive Integrations
The Evolution of Automotive Integrations
Unifying Customer Journeys from OEM to Dealerships
This session will spotlight three pivotal stages of a car shopper’s journey—interactions at the OEM level, engagements with automotive vendors such as vehicle listing marketplaces or chat widgets, and direct interactions with the dealership. Discover how data from these distinct but interconnected paths can be leveraged to create a cohesive and highly personalized customer experience. The speakers will discuss the integration of cross-tier analytics to provide a granular view of customer behaviors and preferences. Learn how dealers can utilize this comprehensive data to not only understand but also anticipate customer needs, tailor their marketing strategies effectively, and enhance operational efficiencies. The discussion will also share insights into the efforts Ford is taking to empower their dealerships with enriched customer journey data, ensuring that dealers are equipped with the tools they need to succeed in a competitive landscape.
Automotive retail integrations are more powerful today than they have ever been, and in some cases, are actually ahead of the curve when compared to other industries. During this panel discussion, "The Evolution of Automotive Integrations," moderated by Atul Patel, Co-Founder & CEO of Orbee, industry leaders will take you on a journey through the power of integrations in automotive. Attendees will explore successful automotive integrations, discover the opportunities that middleware can offer, and learn how to harness these possibilities for enhancing customer experience and operational efficiency.
About CXAUTO 2024
CXAUTO 2024, convening on June 11-12 at The Ritz-Carlton in Marina del Rey, California, celebrates its 20th anniversary as the premier summit for advancing customer experience in the automotive industry. This exclusive event connects automakers and dealers to discuss and shape the future of omnichannel customer interactions in retail auto. The summit focuses on key themes like Connected Customer Strategy, Retail Innovation, and Data Analytics, featuring insights from top industry leaders such as executives from Holman, Wyler Automotive and General Motors. CXAUTO is a must-attend for automotive professionals seeking to implement cutting-edge customer experience strategies and engage with the latest innovations and technologies in the field.
Click here for list of speakers.
Dates:
- Tuesday, June 11, 2024 - Wednesday, June 12, 2024
Registration:
Click here to register for CXAUTO 2024
Location
The Ritz-Carlton in Marina del Rey, CA
About the Venue
The Ritz-Carlton, Marina del Rey, is a premium hotel that combines modern luxury with the serenity of a waterfront resort. Perched on the edge of a marina, it offers guests striking views of the ocean and boats. Its rooms and suites feature private balconies, upscale amenities, and a design that captures the essence of coastal living. The hotel's dining options highlight fresh, local ingredients, and guests can unwind at the on-site spa, fitness center, and outdoor pool.
Catering to both leisure and business visitors, the hotel provides versatile event spaces, including outdoor areas that showcase the marina's beauty. Renowned for its attentive service, The Ritz-Carlton, Marina del Rey delivers a stay that is both indulgent and comfortable, making it a distinguished choice for those seeking the quintessential California waterfront experience.
Flights and Hotels for CXAUTO 2024
Airports:
Los Angeles International Airport (LAX)
1 World Way, Los Angeles, CA 90045
2627 N Hollywood Way, Burbank, CA 91505
Hotels:
The Ritz-Carlton, Marina Del Rey
4375 Admiralty Way, Marina Del Rey, CA 90292
4100 Admiralty Way, Marina Del Rey, CA 90292
13534 Bali Way, Marina Del Rey, CA 90292
Courtyard Marriott Marina del Rey
4360 Via Marina, Marina Del Rey, CA 90292
About Thought Leadership Summits
Thought Leadership Summits is a professional event organizer that specializes in crafting exclusive, high-impact gatherings for industry leaders and professionals. They are renowned for assembling expert speakers and creating agendas that are rich with insight and actionable strategies. Their summits focus on various industries and offer a platform for senior executives and thought leaders to network, share knowledge, and explore innovative solutions to contemporary challenges. Each event is designed to facilitate meaningful discussions, provide valuable insights directly from peers, and foster an environment conducive to strategic thinking and leadership development. Thought Leadership Summits prides itself on creating intimate networking environments that prioritize quality interactions and deep dives into specialized topics, ensuring that every attendee can derive tangible benefits from their participation.
Connect with Orbee at CXAUTO 2024
Join us at the CXAUTO 2024 for a chance to connect in person. Look out for an Orbee representative or fill out the form below to schedule a time to meet with us at the event!
This session will spotlight three pivotal stages of a car shopper’s journey—interactions at the OEM level, engagements with automotive vendors such as vehicle listing marketplaces or chat widgets, and direct interactions with the dealership. Discover how data from these distinct but interconnected paths can be leveraged to create a cohesive and highly personalized customer experience. The speakers will discuss the integration of cross-tier analytics to provide a granular view of customer behaviors and preferences. Learn how dealers can utilize this comprehensive data to not only understand but also anticipate customer needs, tailor their marketing strategies effectively, and enhance operational efficiencies. The discussion will also share insights into the efforts Ford is taking to empower their dealerships with enriched customer journey data, ensuring that dealers are equipped with the tools they need to succeed in a competitive landscape.
Automotive retail integrations are more powerful today than they have ever been, and in some cases, are actually ahead of the curve when compared to other industries. During this panel discussion, "The Evolution of Automotive Integrations," moderated by Atul Patel, Co-Founder & CEO of Orbee, industry leaders will take you on a journey through the power of integrations in automotive. Attendees will explore successful automotive integrations, discover the opportunities that middleware can offer, and learn how to harness these possibilities for enhancing customer experience and operational efficiency.
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